Data Driven Business

marketing optimization

Conversion Rate Optimization Maturity: Knowledge

I’d like to continue with the the topic I started to write a few months ago – a CRO Maturity Model. I’ve promised to write a separate blog post about every pillar. Due to Conversion Conference preparations and a great summer it took me more time to follow up on the previous article. But...

DAA Interview with Jim Sterne: Allaedin Ezzedin

DAA Interview with Jim Sterne: Allaedin Ezzedin Jim Sterne, Co-Founder & Current Chairman of the Digital Analytics Association, recently asked Allaedin Ezzedin, Web Analytics Manager at E-Nor, a few questions about his work in...