Data Driven Business

website optimization

Google Analytics Segments Best Practices

Are you struggling with Google Analytics segments every now and then? Would you like to learn how to use and build them instead of just being overwhelmed with a "best segments" posts? If your answer to these questions is yes, I recommend you read this article very carefully! I have encountered many people that don’t know...

Conversion Rate Optimization Maturity: Knowledge

I’d like to continue with the the topic I started to write a few months ago – a CRO Maturity Model. I’ve promised to write a separate blog post about every pillar. Due to...