Data Driven Business

Archive for January, 2014

Sustainable SEO Methods and Tools That Work in 2014 [INFOGRAPHIC]

It is getting harder to correctly rank in search engine because Google keeps changing the goal-posts, and now they have released the Google Hummingbird update the search engine is supposed to evolve of its own accord. That is why – I’m sharing an infographic about sustainable search marketing tactics that will make you get...

6 Misconceptions About Facebook Advertising

Facebook advertising is more important than ever in 2014.  If you want your business to succeed on Facebook this year, you’re going to have to start taking advertising seriously.  However, there are still some...

The Mobile Challenge – I Don’t Think You’re Ready Yet

At the end of this post I have a challenge or a free offer for you. If you don’t agree with the next statement I’d love to hear from you either directly or in...

Marketing Technology Landscape Supergraphic (2014)

The short version: the above graphic is the latest incarnation of my marketing technology landscape supergraphic (click for a high-resolution 2600×1950 version, 4.7MB). It represents a whopping 947 different companies that provide software for...

Gary Angel: Digital Insights Specialist

It used to be a very standard question: What were you doing before the Internet? These days, the answer is most likely, “I was in school,” but ten and twenty years ago, people came...

Pinterest is more popular than Twitter with U.S. consumers

Pinterest is more popular than Twitter with U.S. consumers, and Instagram is making strides, Pew says. But Facebook remains the most widely used social network among U.S. online adults by far. For the first...

Best of 2013

It’s hard to overestimate the importance of getting away. No matter how much you love your work, perspective comes from outside looking in, not inside looking out. Taking a week or two off to...

20 Captivating Marketing Statistics That Will Drive 2014

What can marketers expect in the new year? Here’s a look at some predictions of what to expect and what to consider, based on an infographic from WebDAM: —Marketing teams will spend $135 billion...