Being at the helm of a company’s marketing team is no easy job, but it’s especially challenging when your company is one of the biggest in the world. You need to be able to react to what’s going on around you as well as help steer your brand toward where the market is heading, all while keeping your thousands of customers, employees and shareholders happy.
Want to take your brand to the top? Here’s a list curated by Uberflip of 10 CMOs at the top of their game and their key insights on how to be a kick-ass marketer:
By: Jose Antonio Sanchez, Marketing Manager, Uberflip
Originally published at http://socialmediatoday.com